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Macy's Santaland at Herald Square

Visit on your scheduleNov 27 – Dec 24 · 10:00 AM – 9:00 PM · Daily from Black Friday (Nov 27, 2026) through Christmas Eve (Dec 24, 2026): 10:00 AM – 9:00 PM. Reservations open rolling 7 days in advance at 6:30 AM ET.

Macy's Herald Square (8th Floor)151 W 34th St, New York, NY 10001 · 2.8 mi approx. from New YorkDirections

All ages (geared especially for toddlers, preschoolers, and elementary school children)

FreeFree entry by online advance reservation; optional photo print packages available for purchase ($39.99+)

About this adventure

Since 1861, Macy's Santaland has been New York City's most iconic destination to meet Santa Claus. Spanning 13,000 square feet on the 8th floor of the flagship Herald Square store, the immersive holiday village transports families through a North Pole wonderland filled with motorized train sets, talking reindeer, snow-covered pine forests, giant gingerbread houses, and bustling elf workshops before a private family meeting with Santa himself. Free reservations are mandatory and released online on a rolling 7-day basis at 6:30 AM ET.

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